Splendore Air

Splendore Air

Splendore Air

Problem

Problem

Solution

Solution

Deliverables

Deliverables

The brief challenged us to announce a new flight route from a regional UK airport to a non-typical European holiday destination. The core objective was to introduce a brand new airline (Splendore Air), generating interest for the Belluno region alongside the UK destination among a broad demographic of weekend travellers and families.

The brief challenged us to announce a new flight route from a regional UK airport to a non-typical European holiday destination. The core objective was to introduce a brand new airline (Splendore Air), generating interest for the Belluno region alongside the UK destination among a broad demographic of weekend travellers and families.

The brief challenged us to announce a new flight route from a regional UK airport to a non-typical European holiday destination. The core objective was to introduce a brand new airline (Splendore Air), generating interest for the Belluno region alongside the UK destination among a broad demographic of weekend travellers and families.

I developed a cohesive brand identity for Splendore Air, pairing a logo inspired by the Dolomite mountains with a motion language influenced by the rhythm of Nottingham’s Council House bell. This use of motion drove a dynamic digital campaign, visually connecting the East Midlands departure point with the landmarks of Belluno.

I developed a cohesive brand identity for Splendore Air, pairing a logo inspired by the Dolomite mountains with a motion language influenced by the rhythm of Nottingham’s Council House bell. This use of motion drove a dynamic digital campaign, visually connecting the East Midlands departure point with the landmarks of Belluno.

I developed a cohesive brand identity for Splendore Air, pairing a logo inspired by the Dolomite mountains with a motion language influenced by the rhythm of Nottingham’s Council House bell. This use of motion drove a dynamic digital campaign, visually connecting the East Midlands departure point with the landmarks of Belluno.

A 10-20 second digital motion design piece formatted for social media. To fully establish the airline, this was supported by a comprehensive brand identity system.

A 10-20 second digital motion design piece formatted for social media. To fully establish the airline, this was supported by a comprehensive brand identity system.

A 10-20 second digital motion design piece formatted for social media. To fully establish the airline, this was supported by a comprehensive brand identity system.

Year

/

2026

Client

/

NTU, Mighty Giant

The Process

The Clips

The Outcomes

Next work

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